Privacy & Cookies

Privacy & Cookies Policy


This privacy policy sets out how Abbeydale Direct uses and protects any information that you give us when you use this website.

Abbeydale Direct is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement.

Abbeydale Direct may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes. This policy is effective from 02/01/2014.

What we collect:

We may collect the following information:

  • First and last name

  • Contact information including email address

  • Demographic information such as postcode

  • Other information relevant to customer surveys and/or offers

What we do with the information we gather:

We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:

  • Internal record keeping.
  • We may use the information to improve our products and services.

  • We may periodically send promotional emails about new products, special offers or other information which we think you may find interesting using the email address which you have provided.

  • From time to time, we may also use your information to contact you for market research purposes. We may contact you by email, phone or mail. We may use the information to customise the website according to your interests.


We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.


How we use cookies

A cookie is a small file which asks permission to be placed on your computer's hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.


We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes.

Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.


You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.


Links to other websites

Our website contains links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

Controlling your personal information

You may choose to restrict the collection or use of your personal information in the following ways:

  • When you register on the website you have the option to indicate that you do not want the information to be used by us for direct marketing purposes
  • If you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by logging into your account and changing your marketing preferences or by emailing us at

We will not sell, distribute or lease your personal information to third parties unless we are required by law to do so.

You may request details of personal information which we hold about you under the Data Protection Act 1998. A small fee will be payable. If you would like a copy of the information held on you please write to Abbeydale Direct, Moor Farm Road West, Airfield Industrial Estate, Ashbourne, Derbyshire, DE6 1HD.

If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible, at the above address. We will promptly correct any information found to be incorrect.


Purchase of products

The steps required to create a contract between you and us are:

  • You place an order for your products on the website by choosing "I agree to the terms and conditions" and pressing the "next" button at the end of the checkout process. You will then enter your payment details in series of simple steps on the website.
  • We will send to you an order acknowledgement email once your order request has been received. This will detail the products you have ordered. This is not an order confirmation or order acceptance from Abbeydale Direct.
  • We will send you a despatch confirmation email when your product is shipped from our warehouse.
  • Order acceptance and the completion of the contract between you and us will take place on the despatch of your products unless we have notified you that we do not accept your order, or you have cancelled it in accordance with the instructions to cancel an order.

We may not be able to accept your order due to one of the following:

  • The product you ordered being unavailable from stock.
  • The inability to obtain authorisation for your payment.
  • The identification of a pricing, product description or image error.
  • You not being eligible to order due to our Terms & Conditions.

Contract cancellation

You are entitled to cancel this contract if you wish to do so, provided that you exercise your right no longer than seven working days after the day on which you receive the products. Notification to cancel this contract must be made in writing. If you wish to exercise your right to cancel this contract AFTER your order has already been despatched please follow the procedures set out in our returns procedure.


Please note that your right to return products does NOT apply to products which fall into the following categories unless they are found to be faulty:

  • Goods made to your specification
  • Perishable goods (for example food)
  • DVD or other recorded media, CD or software if their seal is broken.


All prices stated are inclusive of VAT where applicable.

All orders will incur VAT* at 20% if applicable unless the order has come from within the EC and the customer is VAT registered and has supplied a VAT number. *Except Jersey, Guernsey, Alderney & Sark which are VAT Exempt and all orders from outside the EC.


Sale of Knives and Axes


Under the Offensive Weapons Act it is an offence to sell knives or any other product that may be perceived as an offensive weapon to persons under the age of 18. Customers must be over 18 and must not order these items for persons under 18. To purchase any item that can be classified as an offensive weapon by the Offensive Weapons Act you must use a credit card to show you are over 18.

Description of products

We will take all reasonable care to ensure that all details, descriptions and prices of products appearing on the website are correct at the time the information was entered onto the system. Although we aim to keep the website as up to date as possible, the information including product descriptions, images and prices appearing on this website at a particular time may not always reflect the exact stock the moment you place an order. We cannot confirm the price of products until your order is accepted in accordance with our order acceptance policy.


All products being returned must be agreed with Abbeydale Direct prior to return.


Here at Abbeydale Direct we want you to be completely satisfied every time you use our site. Despite this we realise you may occasionally want to return items to us. If you change your mind about a purchase you can return any item(s) within a period of 28 days from the date on which the item was delivered. This applies to all purchases from our online store, excluding the following items which cannot be returned unless faulty:

  • Goods made to your specification
  • Perishable goods (for example food)
  • DVD or other recorded media, CD or software if their seal is broken

It is the buyer's responsibility to return the item(s) to us, including the original packaging and labels. For your protection we recommend that you use an insured delivery service as you are responsible for the item until we have received it. Please note that you will be responsible for the costs of return postage unless we delivered the item to you in error or the item is found to be faulty.

Our stores are unable to refund orders which are placed online and returned in the shop. They can however receive the goods if accompanied by a returns note, for processing by the web sales team the next working day.

If any item purchased from Abbeydale Direct develops a fault after the initial 28 days please return it to us for inspection following the above returns procedure, clearly noting the nature of the fault. Any faulty products must be returned in a clean and dry condition or we will be unable to process them.